Cash Wise is the company’s fourth new credit card launched in the past two years
SAN FRANCISCO--(BUSINESS WIRE)--Wells Fargo & Company (NYSE:WFC) today announced Wells
Fargo Cash Wise, a new Visa credit card that offers unlimited 1.5
percent cash rewards on net purchases and includes other features.
“Customers who want the simplicity of ‘cash is king’ will love what Cash
Wise gives them – a straightforward way to earn cash rewards for their
everyday purchases without tracking bonus categories or earnings caps,”
said Beverly Anderson, head of Consumer Financial Services for Wells
Fargo. “Any time we can bring an exciting new offer to market or enhance
existing offers and experiences to meet more of our customers’ needs, we
are proud and pleased to do that.”
Cardholders can redeem their cash rewards at any Wells Fargo ATM with
their Wells Fargo Debit or ATM card, direct deposit into their
qualifying Wells Fargo checking or savings account or apply toward the
principal balance of a qualifying Wells Fargo line or loan. They can
also receive their cash rewards as a statement credit or as a check.
“The launch of new Wells Fargo Cash Wise Visa Card represents a
significant expansion of the Wells Fargo Visa product suite,” said
Oliver Jenkyn, group executive North America, Visa Inc. “It brings
cardholders incredible flexibility in how they can earn rewards, redeem
them and manage their rewards through a digital solution.”
Wells Fargo also introduced Cash Track, a new feature available
exclusively to Cash Wise cardholders through Online Banking. Cash
Track allows customers to:
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View their cash rewards
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Set a cash rewards goal
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Track their progress
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View lifetime cash rewards earnings
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Redeem their cash rewards in just a few clicks
The card was introduced for the nearly 60 percent of consumers1
who charge almost everything they buy in order to earn rewards and the
36 percent1 who say cash rewards are their favorite.
Over the past several years, Wells Fargo has worked to evolve its credit
card business with its customers as their needs change over time. As a
result, the company has:
“Consumers continue to lead ‘on the go’ lives and expect more from their
credit cards and the rewards they earn for everyday purchases,” Anderson
added. “Wells Fargo will continue to support them in making responsible
credit decisions, choosing the credit cards that fit their lives and
helping them get more out of the rewards they earn.”
About Wells Fargo
Wells Fargo & Company (NYSE:WFC) is a diversified, community-based
financial services company with $1.8 trillion in assets. Founded in 1852
and headquartered in San Francisco, Wells Fargo provides banking,
insurance, investments, mortgage, and consumer and commercial finance
through 8,800 locations, 13,000 ATMs, the internet (wellsfargo.com) and
mobile banking, and has offices in 36 countries to support customers who
conduct business in the global economy. With approximately 269,000 team
members, Wells Fargo serves one in three households in the United
States. Wells Fargo & Company was ranked No. 27 on Fortune’s 2016
rankings of America’s largest corporations. Wells Fargo’s vision is to
satisfy our customers’ financial needs and help them succeed
financially. Wells Fargo perspectives are also available at Wells
Fargo Blogs and Wells
Fargo Stories.
1 According to the 2015 How America Buys and Borrows survey
commissioned by Wells Fargo